The Monterey County CVB recently exhibited at the American Society of Association Executives (ASAE) Annual Meeting held in Toronto, August 12-15, 2017. This annual gathering brought together over 4,500 association professionals and industry partners for an inspiring few days of educational sessions and networking opportunities, with approximately 400 exhibitors on the tradeshow floor.

MCCVB’s Vice President of Sales, Mark McMinn, and I were joined by a few of our meetings partners including Nancy Whitman from the Monterey Conference Center, Christine Russo-Robertson from the Monterey Bay Aquarium, Valerie Jenanyan from the Portola Hotel & Spa, Marilyn Templeton from the Monterey Plaza Hotel & Spa, Chris Whitman from Quail Lodge and Elizabeth Pemberton from Embassy Suites. Throughout the two day tradeshow, we were able to scan over 150 customers and receive several new meeting RFPs for the destination and hotel community.

ASAE continues to be a great opportunity to update current and future customers to all of the new developments underway in Monterey, including the Monterey Conference Center’s $60 million renovation, Fairway One villas at Pebble Beach Resorts and other hotel improvements throughout the county. The MCCVB looks forward to continued support from our partners to drive new business opportunities to the destination.

The Toronto Convention Center as well as the Toronto CVB did an outstanding job with evening events that showcased the city along with local musicians and entertainment.

Next year’s ASAE Annual Meeting will be held in Chicago, August 18–21, 2018. See you then!