Members Member Toolkit Promoting the Destination

Promoting the Destination

The Monterey brand is made up of moments — moments inspired by Monterey County’s tranquil beauty and storied history. 

These moments become memories and are cherished for years to come. Visitors from all walks of life, and from all over the world, will collect moments — from the iconic coastline to the fields of Salinas, with its fruitful history so eloquently told by native son John Steinbeck. The MCCVB exists to promote the beauty and history of Monterey County which invigorates the soul. 

Please help champion the challenge and use the logo or just the tagline on your business receipts, promotional materials and communications where appropriate. 

Over time, we will be adding items and information to this toolkit that currently includes the logo, tagline and photography with full rights for your use. We will let you know when something new becomes available.

Grab Life by the Moments Logo

Grab Life By The Moments 2020 Logo
Download Logo

Download the brand logo grab life by the moments to use in your business’s marketing and communications activities. By downloading the MCCVB logo you agree to the following terms for use:

  • MCCVB logo is available for use by its members only.
  • MCCVB reserves the right to revoke use should the logo appear on materials, advertising, promotional items, digital/online or social media channels or all other applications that it deems inappropriate, offensive or non-representative of the Monterey County destination and conflicts with integrity of its purpose.
  • The logo will in no way be modified.
  • Color and font guidelines here.

Sustainable Moments Logo

Sustainable Moments hortizonal logo TM
Download for Horizontal Version
Download Vertical Version


Gorgeous photos taken all around Monterey County are available for member use. By downloading an image, you agree to the terms of use for the gallery. Click here to get access to the Visual Gallery or contact the Communications Department at

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