TRAVEL ALERTS: Check Road Conditions Before Traveling. Learn More >

Big Sur

Soulful.
Breathtaking.
Untamed.

Carmel Valley

Warm.
Rustic.
Relaxed.

Carmel-By-The-SEA

Artistic.
Whimsical.
Epicurean.

Marina

Diverse.
Coastal.
Evolving.

Monterey

Iconic.
Historic.
Trailblazing.
This is an image of Moss Landing

mOss Landing

Marine.
Wild.
Curious.
Pacific grove beach

Pacific Grove

Classic.
Coastal.
Connected.
This is an image of a golf course with a cypress tree and the ocean in the background at Pebble Beach Golf Links

Pebble Beach

Legendary.
Luxurious.
Pristine.

Salinas

Grounded.
Vibrant.
Visionary.
Salinas Valley

salinas Valley

Open.
Abundant.
Genuine.
This is an image of a person paragliding over a beach in Sand City, California

Sand City

Edgy.
Expressive.
Creative.
This is an image a couple of people running on a path in Laguna Grande Park in Seaside, California

Seaside

Bold.
Genuine.
Rising.

Carmel River Inn and Cottages interior room

One More Night in Monterey 

Stay Two Nights, Get the Third Free

Pick a hotel, book three nights, and let the third one be the day you didn't plan, but will always remember.
Sanctuary Beach Resort drone photo in Marina, California

One More Night in Monterey

Stay Two Nights, Get the Third Free

Pick a hotel, book three nights, and let the third one be the day you didn't plan, but will always remember.
Big Sur Lodge fall and winter

One More Night in Monterey

Stay Two Nights, Get the Third Free

Pick a hotel, book three nights, and let the third one be the day you didn't plan, but will always remember.
Group of people sat around an outdoor table at Carmel Valley Ranch with the Santa Lucia Highlands and vineyards in the background

Inspiration Pays Off – An Incentive Deal Worth $20,000*

For every night your group stays mid-week, you earn $20 back, up to $20,000*.
Carmel Mission Inn Shearwater Tavern

One More Night in Monterey

Stay Two Nights, Get the Third Free

Pick a hotel, book three nights, and let the third one be the day you didn't plan, but will always remember.
Monterey Plaza Hotel on the ocean

One More Night in Monterey

Stay Two Nights, Get the Third Free

Pick a hotel, book three nights, and let the third one be the day you didn't plan, but will always remember.
Pfeiffer Beach is known as the Purple Sand Beach in Monterey

Monterey Community Connection

Support the Industry, Get Involved

See Monterey proudly partners with the Monterey County Hospitality Association (MCHA) as the voice of Monterey County's hospitality industry. MCHA is a member-supported trade organization that serves all facets of Monterey County's hospitality industry. Since 1975, local hotels, inns, restaurants, visitor attractions and hospitality-related businesses have worked together to ensure the prosperity of the industry, number two only to agriculture in our County. While the benefit and value of MCHA are unique to each business, together our members create a strong, unified voice within the community. See Monterey recommends that any businesses interested in joining MCHA contact Executive Director Kristin Horton ([email protected]) or visit MCHA.net.

Business Assistance Programs

Community & Industry Events

See Monterey's Vision is a thriving tourism economy that enriches Monterey County's economic vitality and quality of life. Please feel free to contact our team with any industry-related questions or concerns: [email protected] or 831-657-6400. We appreciate your partnership and support. We couldn't do what we do without you.