Every August, Monterey Car Week transforms Monterey County into the center of the automotive world, and many of its most iconic experiences take place in Pebble Beach. From the scenic Pebble Beach Tour d'Elegance to the world-renowned 75th Pebble Beach Concours d'Elegance, Pebble Beach welcomes enthusiasts from around the globe to celebrate automotive design, innovation, and history. Leading up to Concours Sunday, a full week of unforgettable events and activations offers something for every car enthusiast. Read on for tips to plan your Pebble Beach experience during Monterey Car Week.
Pebble Beach Tour d’Elegance
August 13, 2026
The Pebble Beach Tour d’Elegance presented by Rolex is on Thursday, August 13. An exhibition of elegance in motion, the annual Pebble Beach Tour d’Elegance features more than 150 Concours entrants seeking to prove they are roadworthy and gain an advantage in the Pebble Beach Concours.
The Tour begins in Pebble Beach, traces 17-Mile Drive, Highway One to Big Sur and then returns to Pebble Beach to cross the Finish line (view the Tour d’Elegance route map here). This is a great opportunity to get a first glimpse of the beautiful cars that will grace the show field on Concours Sunday, as the public is invited to view the Tour d’Elegance free of charge.
For all you early birds, there’s nothing like hearing and feeling the engines revving at the Start in Pebble Beach at Portola Road & Stevenson Drive. Be sure to get there bright and early, though — the cars begin lining up before 7:00 a.m. and leave promptly at 9:30 a.m.
Concours Village at Pebble Beach
August 13-16
In the days leading up to Concours Sunday, visit Concours Village, conveniently located across from the Pebble Beach Auctions presented by Gooding Christie’s at Forest Lake Road and Stevenson Drive. Open to the public at no cost, August 13-16, visit and explore all the manufacturer displays and go for a ride with one of the official Ride and Drives.
Must-see events for car enthusiasts at this location include the always-fascinating expert speaker panels at the Pebble Beach Classic Car Forum, as well as the Pebble Beach RetroAuto, where visitors can discover automobilia treasures.
Pebble Beach Classic Car Forum
August 13-15
Each year, the Pebble Beach Classic Car Forum brings together key automotive figures to discuss some of the most interesting topics facing the collector car world today. Forums are held from Thursday, August 13 through Saturday, August 15 at Concours Village.
Pebble Beach RetroAuto
August 13-16
An automobilia enthusiast’s dream, Pebble Beach RetroAuto hosts a highly curated selection of rare collectibles and memorabilia from the automotive past, to the latest luxury goods and technological tools of the present. You will be amazed at the displays and merchandise our vendors from all over the world have to offer.
Visit the new Pebble Beach Concours Merchandise Pavilion
August 13-16
Open Thursday, August 13–Sunday, August 16, the Pebble Beach Concours Merchandise Pavilion presented by Ralph Lauren is located adjacent to the Pebble Beach Visitor Center. Discover a curated selection of automotive lifestyle apparel, accessories, specialty gifts, and more.
Lamborghini Miura 60th Anniversary Display
August 16
For the first time ever, the world-renowned Pebble Beach Concours d’Elegance will transform the iconic 3rd fairway of Pebble Beach Golf Links into a breathtaking tribute to the 60th anniversary of the legendary Lamborghini Miura—the supercar that changed automotive history forever.
Poised to become the largest gathering of Lamborghini Miuras ever assembled, this extraordinary showcase is expected to surpass the record-setting displays held for the model’s 40th and 50th anniversaries. Guests will have the rare opportunity to experience these groundbreaking masterpieces up close.
75th Pebble Beach Concours d’Elegance
August 17
An Unmatched Tradition of Automotive Excellence
The Pebble Beach Concours d’Elegance is the flagship of Monterey Car Week. Begun in 1950 and now considered to be the world’s premier celebration of the automobile, this is the ultimate event for every car enthusiast.
Each year, the finest collector cars gather on the 18th fairway of Pebble Beach Golf Links to compete to be named Best of Show — the ultimate award for automobiles. Experts critique their elegance, technical merit, and history. And crowds come from all corners of the globe to cheer their favorites. In tandem with the competition among extraordinary historic automobiles, the Concours also hosts some of the most anticipated concepts and new car debuts.
