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Big Sur

Soulful.
Breathtaking.
Untamed.

Carmel Valley

Warm.
Rustic.
Relaxed.

Carmel-By-The-SEA

Artistic.
Whimsical.
Epicurean.

Marina

Diverse.
Coastal.
Evolving.

Monterey

Iconic.
Historic.
Trailblazing.
This is an image of Moss Landing

mOss Landing

Marine.
Wild.
Curious.
Pacific grove beach

Pacific Grove

Classic.
Coastal.
Connected.
This is an image of a golf course with a cypress tree and the ocean in the background at Pebble Beach Golf Links

Pebble Beach

Legendary.
Luxurious.
Pristine.

Salinas

Grounded.
Vibrant.
Visionary.
Salinas Valley

salinas Valley

Open.
Abundant.
Genuine.
This is an image of a person paragliding over a beach in Sand City, California

Sand City

Edgy.
Expressive.
Creative.
This is an image a couple of people running on a path in Laguna Grande Park in Seaside, California

Seaside

Bold.
Genuine.
Rising.

Take The Right Path

A little planning goes a long way. Help protect Monterey County by allowing extra travel time, carpooling when possible, parking responsibly, and respecting local communities.

Take the Art Lover's Path

From the mural-lined streets of Salinas to the world-class galleries of Carmel-by-the-Sea, the arts are truly at home in Monterey County.
Classic cars on display outdoors in the plaza in front of Monterey's Old Fisherman's Wharf

Summer Annual Events

The days are longer, and the event calendar is fuller during summer, including Monterey Car Week! Discover popular events by season and things to do during your visit.
Group of people sat around an outdoor table at Carmel Valley Ranch with the Santa Lucia Highlands and vineyards in the background

Inspiration Pays Off – An Incentive Deal Worth $20,000*

For every night your group stays mid-week, you earn $20 back, up to $20,000*.

Take the Right Path

A little planning goes a long way. Help protect Monterey County by allowing extra travel time, carpooling when possible, parking responsibly, and respecting local communities.

Take The Right Path

A little planning goes a long way. Help protect Monterey County by allowing extra travel time, carpooling when possible, parking responsibly, and respecting local communities.

Events Events

Happenings in Monterey County

Whether you’re a car fanatic in town for Monterey Car Week or one of the many year-round races at the legendary WeatherTech Raceway Laguna Seca, a melomaniac on your way to California Roots Festival and Monterey Jazz Festival or simply out on a spur-of-the-moment getaway and looking for things to do this weekend, there’s always something to celebrate in Monterey County.

For year-round entertainment, head to our Annual Events Calendar or download the Annual Events PDF. Want to keep up to date on what’s happening in Monterey County? Subscribe to our newsletter.

Annual Events

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PURE Insurance Championship Impacting First Tee

9/18/2026 - 9/20/2026
Recurring daily

Get ready for world-class golf with a heartwarming twist! The PURE Insurance Championship Impacting First Tee brings legendary PGA TOUR Champions players together with talented First Tee junior golfers for an unforgettable tournament at Pebble Beach, one of the most breathtaking courses in the world. More than just a competition, this event showcases mentorship, inspiration and the future of the...

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Monterey Jazz Festival

9/25/2026 - 9/27/2026
Recurring daily

Step into the groove at the Monterey Jazz Festival, the longest continuously running jazz festival in the world and a true icon of music history! For more than six decades, this legendary event has hosted some of the greatest names in jazz, from Herbie Hancock and Diana Krall to Esperanza Spalding and Cécile McLorin Salvant. Set at the Monterey Fairgrounds,...

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California International Airshow Salinas

9/26/2026 - 9/27/2026
Recurring daily

Look to the skies for one of California’s most thrilling events–the California International Airshow Salinas! This high-energy spectacle brings together world-class military and civilian aviators for jaw-dropping aerial stunts, precision flying, and heart-pounding performances. The weekend is a perfect blend of excitement, patriotism and community spirit. In the sky, 2026 will include the U.S.A.F. Thunderbirds and much more to come....

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Meet the Makers Art & Wine Walk

10/10/2026

"Meet the Makers" starts in Devendorf Park, and you'll stroll through charming downtown Carmel-by-the-Sea, meet the artists who carry on the artist colony legacy, tour their galleries, sip Monterey County wines, and enjoy food creations. Look for the blue lanterns to find participating art galleries! Art galleries include: Aaron Chang Gallery, Delia Bradford Gallery, Carmel Art Association, Edi Matsumoto, Gallery...

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Big Sur Food & Wine

11/5/2026 - 11/7/2026

Savor the flavors of the California coast at the Big Sur Food & Wine Festival, an unforgettable celebration where world-class cuisine meets one of the most breathtaking backdrops on earth. This intimate, multi-day event brings together acclaimed chefs, renowned winemakers and artisanal producers for a series of tastings, dinners and culinary experiences unlike any other. From ocean-view vineyards to cliffside...

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Monterey Bay Half Marathon

11/7/2026 - 11/8/2026

The Monterey Bay Half Marathon is an out-and-back course beginning in historic downtown Monterey, running along Steinbeck’s Cannery Row, and next to the beautiful Pacific Grove shoreline. The course features scenic views of waves crashing on rocky beaches, beautiful Victorian-era homes, and frequent sightings of aquatic life (whales, dolphins, sea otters, pelicans and more). Celebrate your finish with family and...

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Christmas in the Adobes

12/11/2026 - 12/12/2026

Step back in time and experience the magic of the holidays at Christmas in the Adobes in historic Monterey! For two enchanting nights, the city’s historic adobes glow with the warmth of brightly lit luminarias, adding holiday décor, festive music and refreshments to the mix. Guests will stroll through more than a dozen historic buildings, many of which are open...

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AT&T Pebble Beach Pro-Am

2/1/2027 - 2/7/2027

Held every winter on the stunning Monterey Peninsula, the AT&T Pebble Beach Pro-Am blends world-class golf, scenic beauty and relaxed California charm. Taking place across Pebble Beach Golf Links and Spyglass Hill, this event draws PGA pros and amateurs alike for four days of elite competition and coastal vibes. The tournament offers breathtaking ocean views, fan-friendly access and a lively atmosphere....

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Pebble Beach Food & Wine

4/1/2027 - 4/4/2027

Pebble Beach Food & Wine is the West Coast’s premier epicurean lifestyle event, featuring four days of wine tastings, cooking demos and some of the most exclusive, unique dining opportunities available in the world. 250 acclaimed wineries and 100 celebrity chefs assemble to bring you the culinary experience of a lifetime on one of the most picturesque strips of coastline...

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Sea Otter Classic

4/15/2027 - 4/18/2027

A four-day "Celebration of Cycling," the Sea Otter Classic is regarded as the largest and most comprehensive gathering of cycling enthusiasts in the world. Part recreational biking, part competitive event, part festival, part expo and 100% fun. This action-packed cycling extravaganza features amateur and pro cycling events as well as family activities for all ages. New in 2026, the weekend will...

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LET'S GET SPECIFIC

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Need some inspo?

What path do you take? Out here, it’s a whole world of paths….and each one takes you to something incredible. From the dramatic panoramas of Big Sur to the fairytale cottages of Carmel-by-the-Sea, these paths tie all of Monterey together, creating one big, epic journey. A visit to the iconic Monterey Bay Aquarium and a trip through time on historic Cannery Row merely scratch the surface of things to do on California’s central coast. No matter what path you take, it’s sure to lead to inspiration. For additional inspiration, stay in the know with our e-Newsletter.