Marketing Opportunities
MCCVB provides members with cooperative marketing opportunities throughout the year in various formats. Review the options below and learn how to get involved with each!
NEW- Kind Traveler Hotel Partnership
MCCVB is embarking on a Destination Sponsorship with the Kind Traveler, the first Give + Get hotel booking and sustainable travel media platform, focused on connecting travelers to sustainable destinations and hotels. This is a key program for MCCVB, continuing to build on our industry-leading Sustainable Moments platform. This opportunity is well suited for our hotel partners with specific sustainability initiatives. In addition to further promoting eco-friendly features, hotels can select a local non-profit organization for guests to donate to as part of their booking (at no cost to the hotel), putting dollars directly back into our community. This partnership is open to hotels only.
If you are interested in learning more about the program please email us at Marketing@SeeMonterey.com.
Ongoing Content Submission
Submit content on an ongoing basis, any time you have news, updates or other ideas. Submissions are considered for inclusion in MCCVB's PR, digital and social media channels, e-newsletters and the SeeMonterey.com blog, and MeetinMonterey.com blog.
Submissions can be leisure or group-focused. Please don’t hesitate to share your story, no matter how big or small. View MCCVB’s 2022/23 Content Calendar HERE to see what we're planning to cover for the year ahead and to align with us. Learn more about our ongoing content submission guidelines here.
To update your member listing or special offers, please use the MCCVB Extranet. New or updated event listings can be submitted here.
Guest Blogs
Create relevant and engaging blog content that will inspire leisure travel and group business to Monterey County, and your business, while increasing search engine visibility and social content: Learn More.
Social Media Toolkit
The goal of the MCCVB Social Media Toolkit is to educate, unite and align Monterey County’s marketing communication efforts with local businesses. All social media content in this toolkit is public domain and free to use by anyone for any purpose without restriction under copyright law.
Digital Co-Op Opportunities
Sign up now to participate in targeted campaign co-ops throughout the year for leisure and group publications! Learn more about Marketing Co-Op opportunities here.
Registration is now open for participation in our newest co-op, our Social Media Co-op Campaign aimed at leisure travelers. This program is perfect for businesses with smaller marketing budgets and limited resources. MCCVB manages the program and reports on behalf of participants while covering half of the campaign costs. The Social Media Co-Op Campian is Facebook/Instagram carousel ad that will run for three months starting this fall (Oct. - Dec.). The carousel slider will highlight up to three partners. The anticipated commitment per partner will be $2K. Each frame will include a unique image, call-to-action, and URL. This is a great way to get your business in front of a large targeted audience! Participation is on a first-come, first serve basis. Learn more and sign up here.
Free Resource: Optimize Your Online Business Profile
MCCVB worked with Visit California and other Central Coast and Central Valley destinations on free virtual workshops hosted by marketing firm Miles Partnership. The workshops provide businesses with hands-on assistance in optimizing your presence on Google, Yelp and TripAdvisor.
If you missed the webinars, please see the links below on tips for updating your Google business listing.
California Digital Optimization: Online Business Profile Fundamentals - PDF Presentation
California Digital Optimization: Online Business Profile Fundamentals - RECORDING
California Digital Optimization: Maximizing Online Business Profile Exposure – PDF Presentation
California Digital Optimization: Maximizing Online Business Profile Exposure - RECORDING
Additional free resources from Visit California’s Digital Optimization program are available here. Login with a Google account using Passcode: VISITCALI.
